{"product_id":"influence-9780061241895","title":"Influence","description":"Influence , the classic book on persuasion, explains the psychology of why people say yes - and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. Youll learn the six universal principles, how to use them to become a skilled persuader - and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.","brand":"Boek","offers":[{"title":"Gebruikt","offer_id":54281882698055,"sku":"30M-R13-G2","price":19.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0770\/4172\/9863\/files\/550x826_26562af7-9340-4cba-af58-b15f2bf4d95b.jpg?v=1783082610","url":"https:\/\/www.reway.nl\/products\/influence-9780061241895","provider":"Reway","version":"1.0","type":"link"}